Should I book now or wait, that is my question ??? What should I do ???

I have been asked this question so many times during my 22-year career in this business that I decided to write an article on it and to save it as a resource for each time I get asked this question.

Should I book now my vacation now or wait for a deal? While nothing in life is guaranteed except death and taxes what I am about to tell you is a given fact that you can take to the bank 80-90% of the time. Those are excellent winning odds, even in Las Vegas.

If you book in advance you will always get the cruise lines version of their “book early” discount. Most of the time as the ship is empty early in the booking process they will offer the bigger discounts. As the ship begins to fill up the discount they offer you will start to decrease. Most people think the cruise lines lowball the prices right before the cruise. WRONG !!!!!  It doesn’t work that way.

You can’t have your cake and eat it too. If you wait closer to the sail date to book your cruise and there happens to be some kind of promotion going on be prepared NOT to get something that you were really hoping for. More than likely the dining time you really want will be on a waitlist. You might want a balcony, but there isn’t any left so now you have to suffice with just a window cabin, or an interior cabin. More than likely the last cabins available on the ship will be by the staircase, elevator, the front or back of the ship, next to the pantry area or under some very noisy and busy public area. So, while you may have saved a few bucks on your cruise you can now stay up even later at night since you won’t be able to get a good night sleep in your noisy cabin. On the flip side if you book early you will get the early booking discount, and will get to choose your specific deck and cabin, and will even have your choice of dining times.

Let’s do some math. Say I book a cruise a year in advance and my balcony cabin is $1,000 per person. With 2 people in the room that would be $2,000. Now 3 months before the cruise they come up with a Texas resident, a senior or a military promotion. You are so happy that you decided to wait and book this cruise now instead of doing it a year in advance like I did. You’re super excited because you got a deal by waiting and I did not. They are offering 30% off the first passenger and a $50 onboard credit per cabin. What you fail to realize is that your balcony price because you waited so long to book this cruise has increased to $1,300 per person or $2,600 for 2 people, and with a 30% discount off the first person (-$390) that brings it down to $2,210. And even if you take off the $50 of onboard credit that takes your price down to $2,160. You’re feeling proud of yourself because you took advantage of a good promotion and brought your $2,600 cruise down to $2,160. When I booked the cruise, there was no promotion except the basic early booking promotion and I paid $2,000. So, you ended up paying $2,160 and I paid $2,000. Let me ask you a question, “who paid less?”. And again, I got the dinner time I wanted and you are more than likely going to get waitlisted for what you want and probably won’t even get it. I also have a great cabin location right in the center of the ship in a nice and quiet area. Because you waited to book your cruise everyone else beat you to the prime cabin locations. Your choices now are probably underneath the cafeteria which has a crew working above your head 24 hours a day making noise, underneath the noisy pool area, or underneath the disco with loud music echoing through your walls until 3am.

If you book in advance you will also get to split up the deposit and final payment date helping you to spread out your payments and budget for your vacation. If you book within 3-4 months of departure you will have to come up with the full amount all at once.

This philosophy not only applies to cruises, it applies to all vacations including all those great all-inclusive resorts in Mexico and the Caribbean. I will bet you money that any smart shopper will want the cheapest, shortest, and most direct airline schedule to begin and end their vacation with. Once the wise folks buy these seats up you will be left with the longer and more expensive flights.

So, there you have it.

Steve Rice
The Cruise Butler
830-981-2445

Cruising is like a box of chocolates

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forrest gump I was recently dealing with a customer who called me regarding a Canada and New England cruise. He contacted me and as always I got back to him very quickly because I know just how hard it is to get good availability on this type of cruise, especially just 6 months prior to the anticipated departure date.

That’s when I thought about a quote from Forrest Gump. His famous saying of “Mama always said, life is like a box of chocolates, you never know what you are going to get” is just like booking travel.

Stick with me here with the chocolate analogy and cruises. You can go to any grocery store any day of the year and buy a box of chocolates. There is always plenty to choose from, just like Caribbean cruises. If your grocery store runs out of one box of chocolates, then there is always another box sitting right next to it. Again just like a Caribbean cruise, if the one ship and date you want is too expensive or sold out then there is always another comparable cruise to choose from, or you can go a week earlier or later. It’s your choice, no big deal.download (3)

Now let’s take a box of Valentine’s Day chocolates dressed up in a pretty heart-shaped box with a bow on it. These special chocolates are seasonal and are not available year round; they are only available for a very limited time.  For the people who plan ahead your grocery store has a large selection for you to choose from. They have small boxes, big boxes, inexpensive chocolates, and gourmet chocolates. Some boxes have limited flavors and others have a multitude of flavors. All these choices are yours when they are first put onto the shelf a few weeks prior to Valentine’s Day, if you are proactive. Now as Valentine’s Day approaches your choices start to diminish because others have beat you to the shelf. And if you wait for the last minute you will either have to choose from something bigger or smaller than you really wanted, or you might be left with something cheaper or more expensive than you really wanted. And then there is a very good chance that you might not get anything at all.

And once Valentine’s Day is over you have missed out. You’re too late and now you have to wait for next year. The question is, next year are you going to wait again and be left with limited options, or are you going to plan ahead and get what you want this time?

These seasonal cruises are the same way. Caribbean cruises are offered every single week of the year, but the Canada/New England (fall foliage) cruises for example are only available for a very short period between mid-September and mid-October. And since many of these cruises are 10-14 days in duration each ship might only offer 3 voyages in an entire season. Typically, if you are looking to book one of these cruises within 6 months of departure and you want a specific type of cabin and you’re not flexible on dates then you are probably too late and most likely will not get what you want. Even if you book 9 months in advance your selection will already be limited. These types of seasonal cruises should be booked at least a year in advance.

Other seasonal destinations that you should book well in advance are Australia/New Zealand, Asia, South America, the Baltic, British Isles, and Alaska.

On top of that there could be other outside reasons why these cruises could sell out way in advance. Take this year for example. Due to some turmoil in Europe the European cruise occupancy is weak. A lot of people are avoiding Europe and are instead going to Hawaii, Alaska, the Caribbean or Canada/New England. So this year these destinations are hugely popular. Availability is down, prices are up, demand is high, and many dates are already sold out.

So not only is life “like a box of chocolates”, but so are booking cruises. Plan ahead, and increase your chances of getting what you want.

download (4)By The Cruise Butler

Steve Rice

http://www.TheCruiseButler.com

Steve@TheCruiseButler.com